Manchester, NH – Mike Rogers, Honorary Chairman of Americans for Peace, Prosperity and Security (APPS), today highlighted APPS’ efforts to drive the national security debate during the New Hampshire Republican primary election.
Among the top finishers in the New Hampshire primary are those candidates voters believe have strength on national security and foreign policy issues. In December, APPS polling showed a quarter of likely New Hampshire Republican primary voters said they trust Donald Trump the most “to handle national security issues” (25%). Trump was followed by Jeb Bush (14%), John Kasich (10%), Marco Rubio (10%) and Ted Cruz (8%).
New Hampshire Republican primary exit polls showed that security issues were the top or near the top of issues most important to primary voters.
“When we launched APPS in New Hampshire last year, our goal was to move the needle on national security during the presidential race and educate primary voters on the importance of selecting a candidate ready to assume the job on day one,” said Mike Rogers, Honorary Chairman of APPS. “I’m thrilled to say we did just that in New Hampshire and look forward to continuing this success with our APPS South Carolina team,” said Rogers.
Each of the eight, hour-long APPS national security forums in New Hampshire received saturated in-state and national media coverage. In addition to the forums, columns and OpEds, APPS launched a highly targeted #NationalSecurityFirst digital advertising and email campaign focused on likely primary voters. Its goal was to encourage likely voters to keep national security issues at the top-of-mind as they voted Tuesday. The campaign finished with tens of thousands of targeted digital impressions.
“I am so proud of the 28 community leaders who volunteered to serve as APPS New Hampshire Advisory Board members,” said Mike Rogers. “Their service was instrumental in getting candidates to attend our forums in New Hampshire. There’s no question that our efforts paid off.”Read More >>